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The influence that tech-savvy customers are having on the e-commerce world is faster and stronger than ever. It opens to the new door of online business-to-consumer transactions, new opportunities for both sides of the sphere are emerging. Let’s find out all about the marketplace! (More)

SCA stands for Strong Customer Authentication, a new regulation for European customers when authenticating online payments. This new rule is expected to make online payments more secure. It’s only 4 months left for merchants to get ready for the new rule - SCA in this September. (More)

Magento Subscription Extensions are a fantastic way for your online store to create a steady stream of predictable, recurring revenue through tripling the lifetime value of your customers. Here are the 5 best Magento Subscription Extensions that can boost up your sales incredibly! (More)

LESS is a CSS pre-processor which can help admin by making the complex CSS file management become easier. This blog will give developers detailed instruction to extend styling from parent theme in Magento 2 using LESS. (More)

Customer data is all the information you collect from your customers. After that, this data will be analyzed for business strategy planning. Without collecting customer information, you can not make the right decisions because you do not know who they are, what they like, why they choose your brand or why not, etc. Pure intuition cannot bring about good results... (More)

According to a recent survey, more than  75% of global online users abandoned their carts prior to purchase completion. Now, store owners are turning to email and SMS remarketing to reduce such a high rate by turning potential customers into actual ones. Why online shoppers abandon their carts? There are numerous reasons for online carts being abandoned by users; however... (More)

When you make an online transaction, for example, buy a camera, and choose to pay by Visa Card, what issue you care most? It must be security, right? Your money needs to be transferred to the right account and your personal information is under high protection to avoid to be stolen for illegal purposes. (More)

Introduction Knockout JS is a Javascript library using the MVVM (Model-View-ViewModel) pattern to bind data with DOM elements. It is widely used in Magento 2, where implementations often include a ViewModel in javascript and an HTML template bound to the ViewModel. In this article, we will go through the steps to create a module called Magenest_Feedback, used to collect feedback... (More)

An Overview of E-commerce Market and Consumer Behaviors Retailers have been facing up a common problem: converting sales on mobile devices. According to ComScore Media, mobile shoppers spend 39% more time but less money on eCommerce websites compared to their desktop computers and tablets. As a result, many online businesses are transferring from the E-commerce model to M-commerce (Mobile Commerce... (More)

Successfully launching a new Magento 2 store is the first step and now you have to make sure that you are always promoting content. For long-term maintenance, attracting customers’ attention should be taken care of regularly to increase your chances of success. In this article, we will introduce some ways to market your business successfully. #1. Follow up Emails Magento... (More)